Gucci Guilty and Gucci Guilty Intense have been heralded as the scents of 21st Century seduction. In these audacious, globally award-winning perfumes, today’s guiltless young men and women have discovered the scent of provocation that has proved utterly addictive. Thrill seekers the world over have been seduced into indulging in guilty pleasures. Now, in the dark and mysterious Gucci Guilty Black, the story becomes still more compelling, giving it a new, more passionate and more daring edge. A sequel and a new chapter.

Creative Director Frida Giannini remarks: “These characters fascinate us as they are taken on a life of their own. We are eager to know about the next chapter in their story as it unfolds through Guilty Black”. The Guilty Black lovers bring out the most thrilling sides of each other: alone they are magnificent, together irrepressible. Fearless in their passion, they are brazen, shameless, unpredictable – ready for each and every explosive encounter. Their attraction is instinctive: they go where they sense danger and each other. Too much is never enough for our young hedonists, who drive each other to live life to the fullest. Again and again, they give in to pleasure and the excitement of breaking the rules.

Gucci Guilty and Gucci Guilty Intense are scents of indulgence and guilty pleasures. Now, in Gucci Guilty Black, the house chooses provocative, glossy black to encase the glowing red and green of its iconic webbing.

GUCCI GUILTY BLACK Pour Femme is an intense oriental floral in which RED-hot sensuality is all:

Top notes

The scent demands attention with a sparkling prelude of succulent red fruits and an impertinent fist of pink pepper. The mood is youthful audacity.

Middle notes:

The heart combines the lusciousness of raspberry and peach with a heady femininity of lilac and violet. here is tenderness amid the bravura.

Base Notes:

The patchouli that is the hallmark of Gucci fragrances here generates a sense of addictive craving, while the voluptuousness of amber suggests deep femininity.

Gucci Guilty took the house’s golden entwined Gs and used this emblem as an incitement to subvert. Gucci Guilty Black carries this association still further – never has the coupling within this logo appeared more provocative. The brand is equally famed for its iconic green and red web stripe – signalling both “made in Italy” and “luxury heritage”. here this webbing is transformed into gendered colour schemes: danger-signal red for the Guilty Black heroine, unfettered green for its hero. The flacons are uncompromising bold, black perfection. As one would expect from Gucci, there is great tactile appeal in the bottles’ marriage of high-tech and high style. Giannini notes: “I wanted to create a provocative design for Guilty Black, yet building on the now iconic packaging of Guilty. We added an evocative red glass for the female fragrance, green for the male, as a tribute to the timeless Gucci web stripe.”