In 1994, we introduced VIVA GLAM Lipstick – an outspoken deep red. In 1997, VIVA GLAM II was created – a pinked mauve. VIVA GLAM III – a foxy brown-plum – launched in 2000. When you buy any VIVA GLAM Lipstick, 100% of the selling price goes to the M·A·C VIVA GLAM* Fund to support the health and rights of people of All Ages, All Races and All Genders. *M·A·C VIVA GLAM Fund is a charitable fund of the Estée Lauder Companies Charitable Foundation, a U.S. charity. Discounts do not apply.

• Matte: matte finish
• Satin: semi-matte finish

• Apply to lips directly from the Lipstick bullet or use a 316S Brush for more precision.