Glow & lovely advanced multi vitamin cream (formerly known as fair & lovely) works like a skin expert to give you a radiant glow- which is skin clarity, brightness, and radiance. Enriched with vitamin b3, c and e, this cream gets quickly absorbed and penetrates deep into the skin, to brighten skin cells, reduce spots and illuminate skin from inside out. Vitamin b3 also known as niacinamide is known to improve skin barrier, act as an anti-inflammatory, protecting the skin’s natural health and giving a glow. Vitamin c protects the skin from external damage and is known to improve skin immunity and reduce spots. Vitamin e moisturizes your skin from deep within keeping it hydrated. Allantoin helps remove dull skin cells from top layers of skin revelling soft smooth glowing skin. Also has antioxidants that reduce dark circles. This formulation is clinically proven to give an even-toned glowing skin which is non-oily. Sunscreen with spf 15 protects the skin by effectively blocking uv rays. The product has no bleaching agents and is dermatologically tested and proved.